Military Appreciation | Worth Harley-Davidson

Military Appreciation Program

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Worth Harley-Davidson Military Appreciation ProgramA veteran - whether active duty or retired, National Guard or Reserve, is someone who at one point in his/her life, wrote a blank check made payable to "The United States of America" for an amount of "up to and including my life". That is an Honor, and there are way too many people in this country who no longer understand it!!

In 2010, the Worth Harley-Davidson® Military Appreciation Program was created. The vision for the program was to give back to those who have given so much.

How do I know if I qualify? If you have taken the oath at any time to serve and protect your country then you are eligible! This includes those currently on active duty or retired from active duty, Reserves, National Guard, or medically retired individuals. Any questions still?? please contact us.

What is it? Essentially it is an ID recognition card. It allows us to know who you are so that we can take proper care of you.

How do I accumulate points? For every 300 points you accumulate you will receive a $10 gift card that can be used towards any department within Worth Harley-Davidson®. For every dollar you spend in the store you receive a point. Spend $25; you receive 25 points on the card. Simple.

Points can be added for the following:

  • Any purchase inside the store (except for the price of a motorcycle!)
  • Attend any of our special events and receive additional points ranging from 50-300.
  • Come in the week of your birthday and receive an additional 300 points.

What else does the card do for me? There are a multitude of additional perks that come with the card that are borderline ludicrous. Call or email the military liaison for all of the details.

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